Law Firm Marketing and Client Development Consultants

What do you want from your practice?

More clients? Fewer clients? Better clients? More sophisticated matters?
Greater profitability? More control over your career ... and your life?

Your formal education didn't include at least one important truth: In building a more successful law practice, technical skill takes you only so far. Ultimately, the size and profitability of your legal practice depend largely on the quantity and quality of your business development efforts ... especially in creating professional relationships that attract desirable clients.

Serving firms in Phoenix and Tucson and in seven states, Hulcher & Hays' law firm and CPA firm marketing and business development consultant services focus on enhancing your client relations and retention, referral source development, cross-selling, prospecting, and communication with the public.

See a few of our client testimonials

Our law firm marketing, CPA marketing and client development services include:

• personalized marketing coaching and business development planning

• legal website development and maintenance

• firm brochure design and development, in both print and PowerPoint (Contact us to receive samples by mail)

• graphic design

• firm and practice-area newsletters and other client communications

• small-group instruction in law firm, attorney and CPA marketing-related techniques (See the evaluation summary for Norm Hulcher's August 2003 CLE seminar for the State Bar of Arizona, "Small Talk, Big Results")

• retreat facilitation

• client satisfaction interviews

• market research to support targeted prospecting

How balanced are your marketing efforts? Before you hire a legal marketing consultant, see our "Marketing Checkup" — a self-examination for law firm marketing and attorney marketing (CPAs can use it, too).

Practical articles. If you're a professional services provider, you'll benefit from our special section, "Things They Never Taught You in Law School." You don't have to practice law to appreciate our practical suggestions -- and, hopefully, enjoy a few chuckles -- on such topics as prospecting, referral source development, error recovery, social skills, cross-selling, client relations, delegation, staff supervision, and "doing lunch."

Marketing planning tools. And if you have lots of ideas for how to market your practice but are having trouble organizing them into an effective marketing plan, you'll make good use of our Client Development Planning Worksheet and other attorney marketing planning tools.